NIADA Dealer Member Survey

Upon completion of the following survey you will receive an email with a promo code for $50 off convention registration. Use the promo code at checkout on niadaconvention.com.

You can be assured that your personal information will not be shared or sold and data will remain anonymous.

Fields marked with an * are required.

Business Name *

First Name *

Last Name *

Business Address *

City *

State *

Postal Code *

Email *

Cell Phone *

Mobile Phone

Dealer License Number

Business Type

What is your dealership’s business model? (Select all that apply): *

Retail

Buy Here Pay Here (BHPH)

Lease Here Pay Here (LHPH

If you have a hybrid business model,
please ensure figures add up to 100

approximately what percent do Retail sales comprise?

approximately what percent do BHPH sales comprise?

approximately what percent do LHPH sales comprise?

Years In Business

How long has your business been in operation? *

Annual Sales

How many vehicles did you sell to consumers in 2021? *

How many vehicles did you wholesale in 2021? *

Inventory Levels

On average, how many vehicles did you hold in inventory in 2021? *

Retail Sale Prices

What was the average sales price per unit for RETAIL contracts in 2021? *

What was the average sales price per unit for BHPH contracts in 2021? *

What was the average capital cost per unit for LHPH contracts in 2021? *

What was the average customer down payment in 2021? *

What was the average contract term in 2021? *

Vehicle Age

What was the average age of RETAIL UNITS sold in 2021? *

What was the average age of BHPH UNITS sold in 2021? *

What was the average age of LHPH UNITS leased in 2021? *

Dealership Locations

How many dealership locations do you operate? *

Employees

How many employees do you have on staff (including yourself)? *

Do you have a dedicated/separate F&I department? *

Do you have a Related Finance Company (RFC)? *

Inventory Acquisition and Wholesale Sales

What is your PRIMARY method of acquiring inventory? *

For auction acquisitions, what is your preferred method to buy? *

Do you utilize auction house reconditioning solutions? *

What is you PRIMARY method of wholesaling inventory? *

What funding sources do you use to acquire inventory? (Select all that apply) *

Banks and/or credit unions

Auction-house floorplan lenders/affiliates

Independent floorplan lenders (i.e., non-bank or auction floorplan affiiliates)

Cash

Service and Fixed Operations

Do you have an in-house service operation? *

If yes, how many service bays do you operate? (Across all locations)

Do you offer/advertise customer pay service work? *

Do you have a customer-facing parts department? *

Do you outsource service or reconditioning work? *

Do you operate a body shop? *

What was your average reconditioning spend per unit in 2021? *

Do you sell tires? *

Warranties and Service Contracts

What products do you utilize and/or provide? (Select all that apply) *

Extended warranties

Service contracts

Wheel and tire protection

GAP insurance

Collateral Protection Insurance (CPI)

Anti-theft

Key replacement

None of the above

Aftermarket Products

Do you sell or leverage aftermarket products and accessories? *

GPS

Do you use GPS devices? *

Do you use starter-interrupt capabilities? *

Certified Pre-Owned?

Do you offer certified pre-owned vehicles? *

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NIADA Dealer Member Survey

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NIADA Dealer Member Survey

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